Revolutionizing Internal Communications: The Tech Industry’s Hidden Asset Driving Revenue And Employee EngagementForbesAs seen in Forbes Internal communications is undergoing a transformation into a dynamic, strategic asset that can redefine a company’s…
Mastering Layoffs: A Guide To Compassionate Corporate DownsizingForbesAs seen in Forbes In 2023, the tech industry reckoned with more than 240,000 job cuts, a staggering 50% increase from…
15 Tactics Agencies Can Use To Prioritize Their Financial HealthForbesAs seen in Forbes In the early 1990s, I was in my 20s and worked for a highly respected tech…
Nine Ways To Use PR To Attract And Close DealsForbesAs seen in Forbes Any smart chief communications officer (CCO) can tell you that when strategizing with the head of…
Positioning Your Company For An IPO Or AcquisitionAustin Business Journal (ABJ), ForbesAs seen on Forbes By Kathleen Lucente All companies want to attract attention, whether it be for an innovative product…
To Brief Or Not To Brief: The Value Of Industry Analyst RelationsForbesAs seen on Forbes By Kathleen Lucente Working as a tech journalist and writing about microprocessors, routers and everything…
How PR Is Playing A Crucial Role In The Evolving B2B LandscapeForbesB2B companies face fierce competition for securing customers, partners, employees and investors, and that battle has pushed them to up…
Five Communications Tips For Female FoundersForbesAs a female founder, I have a special place in my heart for CEOs who happen to be female. In…
Seven Communications Strategies For CEOs In 2021ForbesFor more than half of 2020, much of the world was focused on remaining isolated except for online interaction. After…
Election Mania Is Coming – Get Your Company Ready With These TipsForbesAs seen on Forbes By Kathleen Lucente I remember the tension during the 2016 presidential election. While attending a panel…