A dedicated point of contact
optimizes client-to-agency communication and reporting
Teams, strategies and tactical execution
are entirely customized for each client
Services specialists are matched
to client teams based on skill sets and account needs
Client budgets and resources are communicated
with transparency and allocated based on evolving needs and opportunities
Reporting structures, approval processes and workflows
are optimized to deliver value rather than complexity
Red Fan’s client services team is composed of brand communications strategists, media relations and content experts, marketers, industry specialists, researchers and other professionals with the combined skills and experience required to operate successfully in an evolving marketing and communications landscape.
As a full-service strategic B2B communications agency, Red Fan’s capabilities extend into brand management and corporate communications, sales enablement, lead and demand generation, buy- and sell-side communications and more, each with dedicated specialists assigned to client teams based on their unique goals and needs.
Together with client success, client services creates and executes strategic communications programs to support brands through every major milestone, from go-to-market to exit and everywhere in between.
Every brand has unique goals, challenges and opportunities. How companies define success is different. For one, it might mean increasing brand awareness and market communications to prepare for an acquisition or IPO. For another, it might mean a high-performing demand generation engine that powers sales and fully integrates communications into business strategy.
Our client success managers (or CSMs) are how Red Fan ensures those goals are met with transparency, trust, creativity and execution. As the single point of contact on an account, they work closely with clients to identify goals and strategy, allocate resources, report on KPIs, interface with the Red Fan Services team and, most importantly, deliver and communicate results and KPIs that add business value. They are the trusted adviser on your integrated marketing and communications journey.
We partner with brands that have a diverse range of communications needs that map back to one strategic goal: Drive value.
We brought Red Fan on to announce Versatile’s Series B funding—one of the largest raises in the construction industry’s history. Through the announcement and subsequent campaigns highlighting our enterprise partnerships and CEO’s thought leadership, Red Fan secured placements in Business Insider, Forbes and several key industry trades. Our team at Red Fan understands Versatile’s business goals and seamlessly collaborates with us to build awareness for our company’s groundbreaking technology.
The Red Fan team brings a ton of energy, passion and knowledge to everything we do. They’re more than just an extension of our communications team, they work as a truly integrated partner that drives outstanding execution and takes a strategic approach across communications, digital, social and overall marketing programs to help us achieve our goals.
Before hiring Red Fan Communications, BuildFax didn’t have a strong national presence. Since collaborating with Kathleen and her team, we have been in such prestigious publications as The Wall Street Journal, Barron’s, Bloomberg and appeared on the CNBC television network. We can’t express enough gratitude for their strategic partnership and the momentum it has and continues to create for our company.
Red Fan has been a critical strategic adviser to my team from the moment we hired them. As a high-growth company, we’re constantly faced with new business challenges, and we needed a partner whose approach is built on trust, adaptability and results. Red Fan has brought a much-needed outside perspective to my own teams, from executive-level meetings and strategy down to specific marketing tactics and processes, and Fluence-LED is simply better off because of it. I’m confident Red Fan is the right agency to execute on the evolving needs of our business, including media relations and thought leadership as well as global expansion and growth.
