IPOs are striking a pose: 10 essential PR preparation tips to get your company ready for the big stageAustin Business Journal (ABJ), Between The LinesMany companies positioning for an IPO don’t have a seasoned professional in their marketing or PR departments who has been…
To Brief Or Not To Brief: The Value Of Industry Analyst RelationsForbesAs seen on Forbes By Kathleen Lucente Working as a tech journalist and writing about microprocessors, routers and everything…
How much should you set aside for a go-to-market communications strategy?NewsBuilding a communications plan to support a go-to-market launch requires more than distributing a press release and sending a few…